Amazon Account Management

NOVA DIGITAL is a leading Amazon consultant that provides your business with data-backed strategies to accelerate your sales and revenue, plus increase your market dominance.

Amazon Account Management2019-08-03T18:00:17+00:00

Amazon Account Management

We help you profit quickly.

We fuse the art of sales with science.

To win at eCommerce, Amazon or traditional, a seller needs both intuitive understanding of buyer behavior and application of complex mathematics. People skills can only get you so far. Numbers express exactly the how, what, when, and where of buyer behavior. It’s our job to interpret these numbers using calculus and experience to answer who the customers are and why they buy. Once we define and understand the audience, we can target and sell to them with scope and precision.

We aren’t freelancers. We’re a team of the best eCommerce minds in the industry. Our expert full-service Amazon account managers, online marketers, UX/UI specialists, and full-stack developers will serve your needs with cohesive, data-driven strategy and unparalleled technique.

Our Account Management services include:

The true key to optimization lies in the scientific study of what changes have what effect and why. NOVA DIGITAL tests, retests, and analyzes data to make a statistically informed choice. In this way, optimization can be performed most effectively.

Whether you have 1 product or 1000 products on Amazon, implementing an effective inventory and fulfillment strategy is essential.

Many things must be considered, such as type of products, the weight and size of products, the current fulfillment methods used, product variations and bundles, and more. We will do the math for you.

Understanding the best way to offer your catalog of products to Amazon is just as important as having optimized, high-converting listings. We will optimize your catalog for higher conversion and discoverability.

If you have a registered trademark or are eligible to have one, it is well worth it to speak with us about Amazon Brand Registry. This program opens up access to advanced features for your product listings, ad campaigns, branding, and more, making it one of the Most Valuable Players for Amazon sellers. We will get you enrolled and make the most out of the special features for your account.

Has Amazon deactivated one of your listings? Or worse, has Amazon suspended your entire seller account? Unfortunately, Amazon is typically challenging and unhelpful in critical times such as these. NOVA DIGITAL works hard to unsuspend accounts and listings through meticulous case management and submission of supporting documentation including customized Plans of Action (POA).

Amazon has recently introduced a new program in their efforts to combat counterfeiting. For Brand Registered sellers, this is an ideal solution to controlling product authenticity on Amazon.

Amazon Optimization

What does Amazon Optimization mean?

Many so-called Amazon “Experts” will tell you that Amazon Optimization includes improving listing content, images, and running paid advertising. This is partially true.

The true key to optimization lies in the scientific study of what changes have what effect and why.

In order for optimizations to be effective, a controlled experimentation strategy must first be designed. For instance, we might hypothesize that a better title is needed to improve the clickthrough rate. Once the title is changed, we monitor the key performance indicators. A better clickthrough rate meets the hypothesis, but we’ll also check to see how it has impacted order item session percentage (OISP) and other KPIs to create the most accurate conclusions.

NOVA DIGITAL’s process for optimizing your listings is simple:

We hypothesize about what needs improvement and prioritize these hypotheses.
Then, we implement the most critical hypothesis and monitor the KPIs closely to look for changes.
Once a satisfactory outcome is achieved, the next experiment is deployed and the cycle is repeated.

Amazon Pricing Strategy and Testing

Pricing is Everything. We do the Math.

Whether you have 1 product or 1000 products on Amazon, implementing an effective inventory and fulfillment strategy is essential.

Many things must be considered, such as type of products, the weight and size of products, the current fulfillment methods used, product variations and bundles, and more.

We offer the following strategy and testing services for our Amazon clients:

Product launch pricing strategy

Listing a new product? There’s a lot to consider when choosing the initial price. We’ll look over the factors and recommend an ideal starting point, including conducting an analysis of your competition.

Amazon Catalog Organization

Catalog Optimization for Higher Conversion and Discoverability

Understanding the best way to offer your catalog of products to Amazon is just as important as having optimized, high-converting listings.

A few of our Catalog Organization Services are as Follows:

Variation Design

After conducting an audit of your catalog structure, we will provide recommendations on variation implementation where it can help your sales and conversion. Variations are an underutilized tool that can have a direct and dramatic impact on conversion rate and profitability. We can also generate strategies to temporarily use variations for brief periods of time, or conduct A/B testing to determine if variation structure is the statistically best option for you.

Bundling Strategies

We will look for possibilities of product bundles to offer better product selections to your customers, and higher sales revenue for your business. Additionally, we will help guide you on Amazon Fulfillment policies related to bundled items.

 

Amazon Brand Registry

Making the Most out of Amazon’s MVP

If you have a registered trademark or are eligible to have one, it is well worth it to speak with us about Amazon Brand Registry. This program opens up access to advanced features for your product listings, ad campaigns, branding, and more, making it one of the Most Valuable Players for Amazon sellers.

Eligibility and Application

After ensuring that you are eligible for Brand Registry, we will guide you through the application process or apply for you.

Features and Usage

After obtaining Brand Registry, we will make a comprehensive plan to implement all of the additional features that become available (where applicable): Storefront, Enhanced Brand Content, Sponsored Brands Ads, and Sponsored Display Ads.

These features allow your brand, product listings, and advertisements to rise above the rest. Proper implementation of Brand Registry features generally cause a significantly higher clickthrough rate and conversion rate.

Amazon Suspension Appeal and Account Reinstatement

Has Amazon deactivated one of your listings? Or worse, has Amazon suspended your entire seller account?

At NOVA DIGITAL, the vast majority of accounts that come to us in a suspended state are recoverable. These accounts or products were often suspended for an accidental violation of policy (eg., an employee of a company opening a new account in the company’s name with no knowledge of an existing account).

Unfortunately, Amazon is typically challenging and unhelpful in critical times such as these. NOVA DIGITAL works hard to unsuspend accounts and listings through meticulous case management and submission of supporting documentation including customized Plans of Action (POA).

Suspension Audit

We will research the underlying causes for suspension. Sometimes, Amazon suspends products or accounts in error. Sometimes, sellers are unknowingly violating Amazon policies. Whatever the reason for suspension, we will find the issue.

Persuasive Appeal Submission

We will draft an appeal and POA for reinstatement that contains all of the necessary information that Amazon seeks. In some cases, Amazon will request more information, or a re-appeal. We’ll  take care of it to process the appeal as quickly as possible and ensure that you have the highest likelihood of success.

Suspension Prevention

After your account or product is reinstated, we will review steps that you can take to prevent future issues in your account. We’ll even let you know if any other products or account metrics are at risk and how to solve it.

Amazon Transparency Program

For Anti-Counterfeiting and Brand Protection

Amazon has recently introduced a new program in their efforts to combat counterfeiting. For Brand Registered sellers, this is an ideal solution to controlling product authenticity on Amazon.

See more about Brand Registry here: Brand Registry

Enrollment

NOVA DIGITAL will help you to enroll in this program and protect your brand. We will explain the requirements and benefits, and help you with the enrollment process.

Prep

The transparency program requires prep of your products with a unique barcode. We will guide you through this process and ensure that your products are sent to Amazon correctly.

 

AMAZON Photography Consulting

Increase your ranking in search results, boost your product sales and profits, and improve your shoppers’ experience with our Amazon consulting services for photography. This service provides your business with helpful recommendations for maximizing the impact of your product images.

Like our other consulting services, our team audits you and your competition’s product images. We then provide actionable recommendations, like developing new photos that show your product’s different uses to persuade shoppers to buy.

What Our Clients Say

“They enjoy doing quality work for their clients …”

Marketing Director, Hawthorne Gardening Company

Nova Digital is a game changer! We have generated about 30% of our new clients from web leads. Many of these clients would not have found us without the SEO work that Nova Digital implemented.

VP, , Wealth Management Firm

Nova Digital did everything they said they would do and did it on time! The whole process was very easy!

Owner , Arizona Garage Door Supplier

I believe our new inbound plan is going to be a game changer for us. In our industry, which is dominated by SMB’s and a small group of large companies, this program is putting our marketing efforts at the level of the biggest players.

Kevin D'Arcy VP, Sales and Marketing , MES Hybrid Document Systems

The team at Nova Digital USA is second to none in the internet marketing industry. Chris Wanger & Mark loud are fantastic team that have helped to grow our business online through a wide raneg of digital services including PPC, SEO etc. These guys are the tops as far as i’m concerned. You can’t go wrong with Nova Digital USA.

Mark Conlon, Director, CHEM-DRY

I have had the privilege of working with Suda. He is a web development superstar! Suda really gets to the root of the issue and comes up with brilliant solutions. His vision is amazing as he often…

Michael Black, Independent Distributor, Organo Gold

Nova Digital has been able to fill our restaurants and bars through their creative social media campaigns as well as help us improve our customer service…

Eugene Knight, Director of Analytics, Sabotage

After partnering with Nova we have increased our social visibility and exposure dramatically, I no longer need to find the time to post.

Melissa West, Brand Manager, Ikatere

When I first decided to launched my business online, I called Nova Digital USA who came very highly recommended to me by a friend in the technology field.

Juan Adams, Digital Strategist, Follow

Results

As a data-driven Amazon consultant, we ensure all our recommendations come backed with real data that’s relevant to your industry, product, and goals.

75%

CONVERSIONS

90%

ROI

95%

MORE TRAFFIC

100%

SUCCESS RATE

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Boost your revenue with Amazon seller consulting services from NOVA DIGITAL

Businesses across the globe trust NOVA DIGITAL as their Amazon consultant. If you’re ready to improve your revenue from Amazon, contact us online today! You can also give us a ring at +90 532 730 46 13 to speak with an experienced Amazon strategist!

 

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